As social media has grown over the last five years, so to has the phenomena of online fundraising. Back in the day, if you wanted to raise money for a cause you ventured door-to-door around your neighborhood with a sign-up sheet asking people you know to make pledges. After you’d endured sitting in a bath of baked beans or running a half marathon you went back around the neighborhood and collected up your cash from reluctant pledgers before mailing your money off in the post to the foundation of your choice.
Nowadays, thanks to the likes of Facebook and Twitter, you can effortlessly disseminate information about your fundraising techniques through the click of a button as well as having the funds automatically wired straight to your PayPal or a registered foundations bank account.
Whilst this process saves a lot of time, it can also desensitize people to the importance of fundraising. Today, it may seem like everyone of your friends list is wanting to raise thousands of dollars by doing a 5 kilometer run and quite honestly there’s just way too many people out there doing the same or similar thing. As a result, these campaigns lack a significant impact.
At Fund My Travel we’re committed to online fundraising for people wanting to fund their meaningful travel experiences. As a result, we’ve come up with a short list of ways to put more thought into your fundraising so that your campaign will have the best impact and really help you reach your goal.