The time has come for you to make your dream Australian Holiday a reality, but for one reason or another you don’t have the financial means to accomplish this all on your own. This is where an option like crowdfunding can make dreams come true. Crowdfunding is a way to set up a virtual campaign and raise funds from a larger crowd. However, this process is a bit more challenging than just joining a site and asking for money.
So, if you’re serious about funding your Australian Holiday via crowdfunding then check out the following tips to help you create a successful campaign:
Identify Your Target Audience and Platform
Perhaps, the first step to successfully crowdfunding your Australian Holiday is by identifying your target audience and platform. With numerous crowdfunding sites flooding the internet, it’s important to choose the one that best represents your campaign. In this case, choose a crowdfunding site that covers traveling campaigns , like FundMyTravel, and not a general one that covers all sorts of topics and ideas.
Deciding to go abroad is a big step! However, starting a crowdfunding campaign makes it easy to raise the funds you need. While you may be feeling overwhelmed by the cost of going abroad, FundMyTravel helps you make your campaign the best it can be so you can reach your goal. One resource to check out is our FundMyTravel Toolkit. In this post, we’re going to break down how to get the most use out of it.
On the right side of the toolkit page, there are three downloadable documents you can use. We suggest you take a look at all of them! First is an offline PDF version of the FundMyTravel toolkit – you can print this out or save it to your phone so you can access it whenever you want. The second document is an outreach letter you can use to reach out to possible donors. While the letter is set up for you to fill in the blanks, we suggest that you personalize it. Adding your own voice and creative flare will stick with your donors. Lastly, there is the FundMyTravel checklist. This checklist is a great resource! We suggest completing every item on the list. A complete campaign page is more trustworthy to possible donors and has a higher chance of being successful!
With the holiday season right around the corner, now is a perfect time to start thinking about how to make the most out of your campaign. With people starting to celebrate all kinds of different holidays (Thanksgiving, Christmas, Hanukkah, New Year’s), now is an excellent time to bring up your campaign! You’ll be surrounded by family and friends, who are your main target audience and donors. Since everyone will be together, this is a great time to ask for donations. By explaining what you will be able to do, see, and experience with their contribution, you will be able to convince others to donate. Below are some ideas on how you can bring up your campaign to your friends and family during the holiday season.
Give a Holiday Speech
Whether you are attending or hosting a holiday party, these are both perfect opportunities to let everyone know that you are raising money for your meaningful travel experience and that you need their help. By giving a speech or just connecting with other party goers, you will be able to connect with your donors in person. Doing this will add a personal connection to your campaign and increase your donations. An important thing to consider when giving your holiday speech is to motivate party goers to take action. You could ask your audience to pull our their phone and look up your campaign or even have a signup sheet where people could write down their email or phone number to learn more about your campaign. So make sure to take advantage of these social gatherings, and connect with your target audience to increase your donations!
Is your FundMyTravel campaign goal amount too high or too low? Setting a goal amount for your campaign can be hard, especially if you don’t know where to start or how much to ask your donors for. Below are a few ways you can get started on setting a reasonable goal amount for your campaign and get the most out of your fundraising.
Consider your network
Your core group of family and friends are going to be the initial funders of your campaign. Can they help you hit at least 30% of your goal amount? By sharing your campaign on social media and through emails you will be able to reach your core group of friends and family. These people will be the ones helping you raise most of the funds necessary to travel. Your core group of family and friends may also be able to help you reach a larger audience if they share it on their own pages, which is how campaigns go viral! Continue reading
Wondering how to get your potential donors excited about your FundMyTravel campaign? Well, worry not! FundMyTravel has created a simple way to get everyone who visits your page pumped to support you and your travels.
Here’s the secret: Create donor rewards. These incentives are an easy way to give back to anyone who has funded your travel dream and might convince Aunt Susie to bump up her donation level a notch.
Check out these seven examples of awesome donor rewards – feel free to copy them for your campaign or get inspired to create your own!
1. Hello from (your destination)!
Who doesn’t love getting mail? One of the easiest ways to say thank you to your donor is to send them a postcard from your travels or write them a short thank you note. Whether you’re going to Budapest, Bangkok, or Boston, sending a quick postcard or handwritten note is a great way to say thanks!
Some of our favorite ways to do this are to send a handwritten note before you leave, a postcard from the place you are staying, or a postcard from one of the cities you are visiting that a donor selects. Another great idea is to draw your own postcard and send it to your donor.